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Picture: ISTOCK

BRAND COMMUNICATION: More clients want one-stop marketing services

Integrated agencies offer clients more bang for their buck — traditional advertising, social media, shopper marketing, and public relations services, writes David Furlonger

WATCH: How to measure your company’s social media impact

Picture: THINKSTOCK

Business Day TV looks at how companies can measure return on investment of social media platforms

BRAND COMMUNICATION: Entries fail to hit high mark at exacting Apex Awards contest

Association for Communication and Advertising CEO Odette van der Haar says the standard at the Apex Awards was lower than usual.  Picture: ROBERT TSHABALALA

Apex Awards’ focus shifts to effectiveness and a proven track record of communications that work, writes David Furlonger

Business mogul Gil Oved hooked for Shark Tank SA

STYLISH: Gil Oved, left, and Ran Neu-Ner of The Creative Counsel wanted their company’s new home to make a statement about its uniqueness and its culture. Picture: ARNOLD PRONTO

Oved wants to see hungry and passionate entrepreneurs who are ‘focused on innovating and making a difference’ on the reality television series

Humour, nostalgia and babies the winning themes for top ads in 2015

Vodacom’s advert, featuring a priest who is late for a wedding but still conducts the ceremony, through iPad, is ranked the country’s number one ad for 2015


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